Privacy Policy
How we collect, use, and protect your personal information
1. Introduction
Last updated: August 2026
Park Dental Care Nottingham is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, store, and protect your data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Data Controller: Timothy Webber, trading as Park Dental Care Nottingham, 4 St James's Terrace, Nottingham NG1 6FW. Tel: 0115 910 1447. Email: clinicalmanager@ukdentist.co.uk.
ICO Registration Number: Z8712967.
2. Information We Collect
We collect and process the following types of personal information: Personal Details (name, date of birth, address, email address, telephone numbers); Medical Information (dental history, treatment records, X-rays, photographs, prescription information, medical conditions relevant to dental treatment); Financial Information (payment details, insurance information, treatment plan costs); Appointment Information (booking history, attendance records, treatment preferences); and Website Usage (information collected through cookies and analytics — see our Cookie Policy at /cookies).
3. How We Use Your Information
We use your personal information for the following purposes: Dental Care Provision (to provide safe, effective dental treatment and maintain accurate clinical records); Appointment Management (to schedule, confirm, and send reminders for your appointments); Communication (to contact you about your treatment, send recall reminders, and provide important practice updates); Legal Compliance (to comply with legal and regulatory obligations including GDC requirements and NHS regulations); Payment Processing (to process payments and manage your account); and Service Improvement (to improve our services based on feedback and usage patterns).
4. Legal Basis for Processing
We process your personal data under the following legal bases: Consent (you have given clear consent for us to process your personal data for specific purposes); Contract (processing is necessary for a contract we have with you — provision of dental services); Legal Obligation (processing is necessary to comply with the law, e.g. GDC record-keeping requirements); and Vital Interests (processing is necessary to protect someone's life, e.g. medical emergencies).
5. How We Store and Protect Your Information
We implement appropriate technical and organisational measures to protect your personal information from unauthorized access, loss, or misuse. This includes secure, password-protected computer systems; encrypted data transmission; restricted access to personal data on a need-to-know basis; regular staff training on data protection; and secure physical storage of paper records.
We retain your clinical records for a minimum of 11 years (or until age 25 for children) in line with GDC guidelines and legal requirements.
6. Sharing Your Information
We may share your information with: Dental Specialists (for referrals or specialist consultations); Dental Laboratories (for crown, bridge, and denture fabrication); Your GP or Other Healthcare Providers (with your consent or when clinically necessary); Regulatory Bodies (such as the GDC or CQC when required by law); Analytics Providers (Google Analytics, operated by Google LLC — used only with your consent to understand how our website is used; data may be processed outside the UK/EEA under appropriate safeguards); Review Services (Working Feedback — used only with your consent to collect and display patient reviews on our website). We do not sell your personal data to any third party.
7. Your Rights
Under data protection law, you have the following rights: Right of Access (request a copy of your personal data); Right to Rectification (request correction of inaccurate data); Right to Erasure (request deletion of your data, subject to legal retention requirements); Right to Restrict Processing (request limitation on how we use your data); Right to Data Portability (request transfer of your data in a machine-readable format); Right to Object (object to processing of your data for specific purposes); and Right to Withdraw Consent (withdraw consent at any time, where consent is the legal basis).
To exercise any of these rights, please contact us at clinicalmanager@ukdentist.co.uk or call 0115 910 1447.
8. Complaints
If you have concerns about how we handle your personal data, please contact us first. If you remain unsatisfied, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) — our registration number is Z8712967. ICO address: Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF. Tel: 0303 123 1113. Website: www.ico.org.uk.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant changes by email or through a notice on our website.
10. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us: Timothy Webber, trading as Park Dental Care Nottingham, 4 St James’s Terrace, Nottingham NG1 6FW. Tel: 0115 910 1447. Email: clinicalmanager@ukdentist.co.uk.