According to a survey on the impact of smiles, carried out by the Academy of General Dentistry, 40% of people said they felt a smile is the feature they first notice about an individual. During lockdown, we’ve all embraced the concept of video calling, which leaves us staring at our own face more than usual! Perhaps you’ve noticed your teeth need a little TLC and rejuvenation after 2020 and you’d like a brighter and healthier-looking smile? Lifestyle factors like smoking, alcohol consumption (especially wine), diet and certain medications are all things that can gradually discolour our teeth. Thankfully, teeth whitening treatment is here to help and here’s why it has the potential to transform lives.